Fans wrote the Nacho Fries trailer.
To make a new Nacho Fries trailer, Taco Bell invited its followers to write the story. Their ideas helped turn the return of the fries into a film made with the audience.
Taco Bell invited its 1.9 million Twitter followers to pitch what should happen in the next Nacho Fries trailer. Fans supplied plot turns, villains, and twists.
Their contributions became the raw material for a trailer that belonged as much to fans as to the brand.
The Nacho Fries trailer will look a bit different this year. It’s your turn to make one, and we’re fry-ing to know what y’all will come up with. The thread starts now… GO!
— Taco Bell (@tacobell) January 18, 2022
Terms: https://t.co/B0klGT9LV5. No pur nec. 50 US/DC 18+ Ends 1/24/22. pic.twitter.com/GO2ODLu0Wu
